Insights & Ideas

Practical advice for founders and startups. On growth, strategy, web design, and building investor-ready companies.

Why Your Website is Costing You Sales
Web Design

Why Your Website is Costing You Sales

A bad website doesn't just look unprofessional—it actively repels customers. Here's what to fix.

Feb 12, 2024 7 min read
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The Founder's Guide to Positioning Your Startup
Strategy

The Founder's Guide to Positioning Your Startup

Clear positioning is your competitive advantage. How to nail it before you build anything.

Feb 8, 2024 10 min read
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Conversion Rate Optimization: Quick Wins for Startups
Growth

Conversion Rate Optimization: Quick Wins for Startups

Small changes that drive big results. 5 CRO principles that actually work for early-stage companies.

Feb 1, 2024 8 min read
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Building Trust as a New Startup
Strategy

Building Trust as a New Startup

Credibility is your currency. How to establish it through design, copy, and social proof.

Jan 26, 2024 6 min read
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Website Speed Matters More Than You Think
Technical

Website Speed Matters More Than You Think

Every second counts. Why site performance is a conversion factor and how to improve it.

Jan 19, 2024 9 min read
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How to Write Copy That Converts
Copywriting

How to Write Copy That Converts

The psychology behind effective web copy. What actually persuades visitors to take action.

Jan 12, 2024 11 min read
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Topics We Cover

🚀 Startup Strategy

Positioning, messaging, go-to-market, and scaling strategies for founders.

🎨 Web Design

Best practices in conversion-focused design, UX, and brand positioning.

📈 Growth & Conversion

CRO principles, analytics, A/B testing, and strategies that drive results.

💼 Founder Resources

Tips, tools, and frameworks to help you build and scale faster.

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